Sunday, April 09, 2006
Do you have any creative ideas for these?
I was all excited when we got back from Vegas last night (at midnight--oi!) because a box from Waterbrook was sitting on the front step. I thought for sure it was my advance copies of "Violette Between," but no, it was a box of about a hundred "Violette Between" covers. I got the same thing when "Worlds Collide" came out, and I'm still none the wiser on what the heck to do with them. I used the "Worlds Collide" ones as invitations to my book launch party, and they looked pretty cool, but I don't know if I'm doing a party this time, and even if I did I'd still have a ton left over. I really want to use them for SOMETHING--it seems like a waste to just let them sit in my office--and obviously the publisher thinks they'll be handy or else they wouldn't spend the money on them for me. I just wish they'd send a list of ideas with them! Last time I also received a box of about a thousand "Worlds Collide" postcards, and again, they just sat around because I didn't know what to do with them. I handed out about 20 to strangers at the CBA convention, and when I went to the Women of Faith convention I stood outside and handed them out to women as they entered the building, which used up probably two hundred or so. So, point being, I assume a box of "Violette Between" postcards (which are honest-to-goodness postcards, with a split down the center to separate the address section from the short book description and a "place stamp here" box in the upper corner) are on their way as well, and again I've no idea what to do with them.
So, my question to you is: What would you do with a box of 100 book covers and 1000 postcards? I am willing to spend a bit of money doing something with them--this is marketing, after all, and you've gotta be willing to put some money behind your book. The postcards don't have any space to write on the back, really, unless you write a message in the address section, in which case you're obviously not sending them anywhere. The book covers are blank, and they're the WHOLE cover, back and front, and are actual book size. (I sliced off the back part for the party invitations last year.)
Incentive: best idea gets a free copy of the book!
Posted by Alison Strobel Morrow at 10:09 AM